Company Background
The Sevens is a hybrid digital agency that provides integrated digital services for Chinese technology brands going global. The Sevens team serves as its clients’ brain trust in comprehensive overseas digital strategies, including services in digital PR, content development, and performance marketing.
Key Tasks
- UI & multimedia design
- Copywriting and content creation
- Social media and content marketing
Key Goals
- Develop high converting crowdfunding campaigns for clients through impactful content and effective digital marketing strategies.
- Implement creative multimedia content for clients’ social media channels and digital campaigns to drive traffic and conversions.
- Strengthen the agency brand through optimizing its online/ offline brand visuals, digital outreach, and expansion of marketing resources.
Crowdfunding Campaigns
Our team was responsible for the strategy and implementation of international crowdfunding campaigns for various start-up brands (via Kickstarter and Indiegogo), through which effective content and robust digital strategies helped exceed fundraising goals.
Personal responsibilities included: Product photography, content development for crowdfunding and social media pages, design of promotional graphics.
